We specialize in customer marketing.

We're hands-on and fluent in diverse methods and software.

Predictive Modeling | Data Mining
  Regression (Linear, Logistic), Classification (CHAID, Bayes), Clustering (K-means), Association (Apriori).
• SAS (Entreprise Guide, Miner), JMP, SPSS Modeler, R.
In-Database Analytics
  Measurement, Profiling, Segmentation, Analytics.
• T-SQL, Oracle (SQL+), IBM Netezza, Teradata, Vertica, MySQL.
Web Analytics
  Path Analysis, A/B Testing, Optimization, Segmentation, User Level Data Analysis.
• Google Analytics, Adobe Cloud: Site Catalyst | Discover.